Director of Marketing at Fellow, Erin Blaskie, chats with Shane Parrish about the evolution of digital marketing, improving your marketing strategies, knowing your customer and the strengths and perils of social media.

Everyone struggles to come up with great content ideas from time to time. If you struggle with generating engaging content for your blog posts, ebooks/playbooks, videos or social media, give this post a read. You’ll learn three sources that I use on a regular basis to generate tons of ideas for your content marketing initiatives.

Deciding what makes it to your website’s home page can be a particularly daunting task. However, if you want to increase your website’s effectiveness and get more results, spend a bit of time strategically looking at your website. To help you do this, here are four questions to ask yourself when deciding what to add to your website’s home page.