If you're looking to bring more credibility to your brand, gain access to top tier potential clients or customers, and benefit from a strong network effect, read this.

Here are five things that you can do to get started with your personal brand and one mistake that a lot of people make on their brand-building journey.

Director of Marketing at Fellow, Erin Blaskie, chats with Shane Parrish about the evolution of digital marketing, improving your marketing strategies, knowing your customer and the strengths and perils of social media.

I loved chatting with Steve, the host of The Moment That Changed Everything, about my passion for building brands from the ground up and so much more.

The first half of the podcast season, for the show put out by the engineering faculty of the University of Ottawa, aptly titled Better Together: Equity, Diversity and Inclusion, focuses on equity, diversity and inclusion in the workplace. Tune in to the episode I was a part of here.

Tune in to an interview with Torre.co on their show, Fulfilling Work Live. It was a fantastic one-hour conversation that explored so many facets of life and business in this unique time we find ourselves in.

In this video podcast with Trainual, I share tactical advice for things that you can be doing now with few resources to build your brand at your company. We chat through some great hacks for how to repurpose content across different channels and exactly where to focus to build your company brand.

John Fleischauer, Chief Talent Officer at Pivot + Edge, and I chat about Wrestlemania predictions, what it's like to not have to wear business pants, and just keeping sane in a time of uncertainty.

In a SaaS company, strengthening your business’ foundation is critical before you pour time, effort and resource into marketing. There’s no point in generating a lot of noise and hype if you’re sending prospects to a website that hasn’t been optimized to capture them and begin the relationship-building process. Before you look to scale rapidly, here are a few things that I recommend you look at.

Everyone struggles to come up with great content ideas from time to time. If you struggle with generating engaging content for your blog posts, ebooks/playbooks, videos or social media, give this post a read. You’ll learn three sources that I use on a regular basis to generate tons of ideas for your content marketing initiatives.

Buried in e-mail? This guide will help you to ditch the e-mail overwhelm and start hitting inbox zero - the state of having zero e-mails in your inbox - consistently.

While this guide uses Gmail as the base, you can apply a lot of the techniques to whichever mail platform you use. The features in Gmail are undeniable though, especially when you get into power usage, so it may be worth looking at for your setup, too.

In marketing, a lot of companies engage in something called “post and pray”, which is a lot like “spray and pray” in video games. If you’re trying a lot of marketing activities but none of them are really working, read this.

Do you struggle to keep up with content generation? If so, this post will show you exactly how to repurpose the content you’re already sitting on to save time and money.

I read over 4,000 bios on Twitter to understand more about my community + audience. Here’s what I learned in that process that will help you attract the right folks to your Twitter profile.

Deciding what makes it to your website’s home page can be a particularly daunting task. However, if you want to increase your website’s effectiveness and get more results, spend a bit of time strategically looking at your website. To help you do this, here are four questions to ask yourself when deciding what to add to your website’s home page.